Los Angeles, CA (Spring 2015) – Embracing the effortless aura of Spring, beauty looks such as pink cheeks, glowing skin, rosebud lips and fluttery lashes ruled the Spring/Summer 2015 runways. Spring beauty is all about easy, refreshing looks that pay homage to the ambiance of the season – which was the inspiration behind Merle Norman’s NEW 2015 Spring Color Collection. Featuring whimsical hues and shimmering neutrals, paired with pops of bold color, this collection is unabashedly feminine, youthful and effortlessly pretty – the perfect combination for spring beauty looks! The collection is available in studios for a limited time beginning March 1, 2015. Since its inception 84 years ago, Merle Norman has blossomed into a leading beauty brand with on-trend, innovative, gorgeous products for women of every age. Merle Norman boasts the products and tools for any sought after look, whether it’s for day, night, dramatic, red carpet, or one that celebrity makeup artist Spencer Barnes uses on their clients such as Merle Norman fans: Julianne Hough, Nina Dobrev, Kate Walsh & Hilary Duff.
Spring’s versatility creates a special place in our hearts. Whether you want to look natural and pretty or fierce and flirty, Merle Norman’s two Limited Edition Eyecolor Trios take simple, everyday lids to gorgeous new heights with luminous, almost-neutral shades that can be both subtle and dramatic. The Mad About Hue trio includes a versatile matte neutral (Blonde Moment) paired with two darker, luminous shades (Posh and Café Society) to add a shimmering dimension to the eyes – perfect for a night on the town. The Rumor Has It trio marries key neutral shades (Frolic and Copper Moon) with a semi-matte soft peach (Cherish) to create a subtly glamorous look with a pop of color that embodies the feelings of spring florals. Eye colors are strategically organized to encourage mixing and matching to create the ultimate every day look – whether it is day or night, work or play. Each trio is housed in a slim compact featuring a convenient mirror for anywhere application. It also comes complete with a custom sponge tip applicator with paddle and tapered ends to deliver precise placement on the lid, at the crease or on the lash line. (SRP: $20)
This season, blue is the new black! To complete your spring eye look, swap out basic black liner for a vibrant indigo blue that’s just as modern as it is refined. Merle Norman’s Soft Touch Eye Pencil in Royalty is a sophisticated shade of blue that looks more cosmopolitan and unexpected than traditional black, and brightens in a way that neutrals can’t. This distinct shade of blue gives neutral eyes a confident pop with an enticing edge. What makes this liner different is that it is masterfully formulated for versatility. Whether you prefer precise lines or hints of smoldering color, its innovative formula is creamy enough to blend and intuitive enough to deliver long wearing bold color! (SRP: $14)
Want to give your blush an innovative new twist? Try Merle Norman’s new limited edition Ombre Cheekcolor in In Bloom. For the first time ever, we have created a cheek color with a remarkable gradient effect that looks gorgeous on any skin tone. The carefully selected dewy mix of peach and pink allow you to perfectly customize your cheek color just the way you like it! For an effortless application that will add brightness and warmth, simply swirl your makeup brush over all the colors. Looking for additional definition on your face? Try this tip from the pros! Use the deeper shade lower on the cheekbone and the lighter shade just on the apple of the cheek for a gorgeous, gradient effect! (SRP: $22)
From subtle and sweet to fresh and flirty, this seasons’ lip colors offer a new take on playful beauty. Whether you are looking for a subtle glow
or a punch of pigment, Merle Norman’s Spring 2015 Color Collection has a range of exciting hues to compliment any beauty look. A bright grapefruit shade like Lip Glaze in Lovable brings a fun, playful vibe that is a wonderful addition to your spring makeup bag. Liquid Lipcolor in Muse is exactly how it sounds; inspiring! Its versatile warm shade of pink with subtle hints of gold is the perfect complement for any look. Looking for a bit more sophistication? Deeper shades like Age Defying+ Lipcolor in Of Course offer statement-making color that bring any look to the next level. Lastly, it isn’t spring without a pop of pink! Age Defying+ Lipcolor in Dressed Up offers a satisfying punch of pink pigment for a whimsical, ultra-feminine feel. (SRP: $15)