(New York – March 5, 2015) Indique Hair, the top provider of premium hair extensions globally, partners with Denman Brushes for a multi-level global campaign called BrushCrush. The beauty industry titans collaborate for a series of videos, a private stylists event, the BrushCrush challenge, product discounts and giveaways. The campaign kicks off on March 10th.
“Denman brushes have always been my staple styling tool. We are excited to collaborate with a company endorsed by hairdressers all over the world,” states Ericka Dotson, Indique Co Founder and Creative Director.
The videos feature industry experts highlighting the various brush attributes as well as quick styling tricks.
The social media contest launches simultaneously with the campaign. Contestants must follow @iLoveIndique on Instagram for a chance to win a complete set of seven Denman Brushes, and a tube of Indique Hair.
For the BrushCrush Challenge, Indique and Denman invites three of Atlanta’s top stylists to participate in a three round styling challenge (timed) where they have to use a Denman Brush and specific tools to create the designated look. The styles will be judged by industry experts on originality, presentation and overall trend interpretation. The winner will be announced on March 25th.
For more information about the Brush Crush campaign, visit https://www.indiquehair.com/denman-brush.
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